Coca-Cola Launched A New Initiative For HBCU Students Called ‘The World Is My Yard’
Written by Kahlis Long on October 21, 2024
The Coca-Cola Company has launched an exciting new initiative called The World Is My Yard, a platform designed exclusively for HBCU (Historically Black Colleges and Universities) students. The World Is My Yard is built around three pillars: celebrating HBCU culture, preparing students for world readiness, and refreshing mindsets. Available through Coca-Cola’s +one app, this platform provides students with invaluable resources, immersive content, and campus-based experiences tailored to celebrate HBCU culture and support students on their academic and career journeys.

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