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WNSB/Norfolk Officially Launches Paragon Media Strategies’ Urban Alternative Format

Written by on December 12, 2019

Norfolk State University’s non-commercial Urban WNSB/Norfolk has officially completed its transition to Paragon Media Strategies’ Urban Alternative format as “BLAZIN’ HOT 91.” The station began the transition this summer and Paragon announced the official launch date as Monday, December 9, 2019. WNSB/BLAZIN’ HOT91 is the third station to adopt the format, following Chicago Public Media Urban Alternative WBEW (VOCALO 89.5)/Chesterton, in Chicago and Rocky Mountain Public Media Urban Alternative KUVO-HD2-K225BS (THE DROP) in Denver.

The station received a Corporation for Public Broadcasting grant to research and launch the format under General Manager Edith Thorpe, Operations Director Doug Perry, Content Director Michael “Heart Attack” Mauzone, Marketing & Community Engagement Director Toni B. Jones, and Development Chief Tracy Knighton; along with Paragon’s Mike Henry as the lead consultant and Milwaukee Public School’s Triple A WYMS (88NINE Radio Milwaukee), Milwaukee PD Jordan Lee, Digital Content Manager Tarik Moody, and Paragon’s Michelle Conrad.